Here is a way that a company is using infrastructure to advertise. These three ideas come from IBM Smarter Cities Advertising and are found at sites in europe.
A Bus shelter, a ramp and a seat. What do you think?
Pictures courtesy of The Cool Hunter http://www.thecoolhunter.com.au/ads
For more information relating to the IBM Smarter Cities ideas take a look at their website http://www.ibm.com/smarterplanet/us/en/smarter_cities/infrastructure/index.html
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